As much as I like the Fantasy genre, I -- like most people -- tend to immediately think "Tolkien rip-off" whenever it's brought up. There are some talented writers who do a pretty good rip-off, but that perception that it's all more or less the same stuff makes me timid of searching out new fantasy.
Enter fantasy-author Marie Brennan with a great list-in-progress of what she calls "multicultural fantasy," i.e. fantasy novels that draw on other sources of inspiration than Tolkien's Celtic-Norse-medieval stuff. It's full of great stuff to try.
Top of my list are:
Crystal Rain by Tobias S. Bucknell
On Stranger Tides by Tim Powers
The Silken Magic series by ElizaBeth Gilligan
(Thanks to Symphony for a Devil for the link.)